Contract award notice
Results of the procurement procedure
Section I: Contracting
entity
I.1) Name and addresses
Swansea University
Procurement Office, Swansea University, Singleton Park
Swansea
SA2 8PP
UK
Telephone: +44 1792602779
E-mail: procurement@swansea.ac.uk
NUTS: UKL18
Internet address(es)
Main address: http://www.swansea.ac.uk
Address of the buyer profile: https://www.sell2wales.gov.wales/search/Search_AuthProfile.aspx?ID=AA0345
I.2) Joint procurement
The contract is awarded by a central purchasing body
I.4) Type of the contracting authority
Body governed by public law
I.5) Main activity
Education
Section II: Object
II.1) Scope of the procurement
II.1.1) Title
Marketing and Student Recruitment Services in United Arab Emirates (UAE)
Reference number: SU200(23)
II.1.2) Main CPV code
79600000
II.1.3) Type of contract
Services
II.1.4) Short description
Swansea University is seeking a company with the ability to support and deliver marketing and student recruitment activity in the Gulf region and to explore new markets across the Middle East and North Africa (MENA) on our behalf. The aim of this is to support the University’s strategy across the Gulf region of increasing undergraduate and postgraduate student market share and to grow student enrolments. We will require one member of staff who will be exclusively dedicated to Swansea University activity, and the company should have the capacity to increase this number if required. We require the staff member to be at manager level, with at least five years experience in a similar role within higher education in the Gulf or a similar market in the region. They will lead on marketing and recruitment activity and will have sales driven approach to help improve conversion of students to enrolments; they will have knowledge of UK higher education, and will be a confident communicator.
II.1.6) Information about lots
This contract is divided into lots:
No
II.1.7) Total value of the procurement
Lowest offer:
512 227.00
GBP/ Highest offer:
513 968.00
GBP
II.2) Description
II.2.2) Additional CPV code(s)
79342100
79340000
79600000
II.2.3) Place of performance
NUTS code:
AE
II.2.4) Description of the procurement
Swansea University is seeking a company with the ability to support and deliver marketing and student recruitment activity in the Gulf region and to explore new markets across the Middle East and North Africa (MENA) on our behalf. The aim of this is to support the University’s strategy across the Gulf region of increasing undergraduate and postgraduate student market share and to grow student enrolments. We will require one member of staff who will be exclusively dedicated to Swansea University activity, and the company should have the capacity to increase this number if required. We require the staff member to be at manager level, with at least five years experience in a similar role within higher education in the Gulf or a similar market in the region. They will lead on marketing and recruitment activity and will have sales driven approach to help improve conversion of students to enrolments; they will have knowledge of UK higher education, and will be a confident communicator.
II.2.5) Award criteria
Quality criterion: Understanding
/ Weighting: 20%
Quality criterion: Service Delivery
/ Weighting: 30%
Quality criterion: Team Composition and Skills
/ Weighting: 30%
Price
/ Weighting:
20%
II.2.11) Information about options
Options:
No
II.2.13) Information about European Union funds
The procurement is related to a project and/or programme financed by European Union funds:
No
Section IV: Procedure
IV.1) Description
IV.1.1) Type of procedure
Open procedure
IV.1.8) Information about Government Procurement Agreement (GPA)
The procurement is covered by the Government Procurement Agreement:
Yes
IV.2) Administrative information
IV.2.1) Previous publication concerning this procedure
Notice number in the OJ S:
2023/S 000-019670
Section V: Award of contract
Contract No: SU200(23)
A contract/lot is awarded:
Yes
V.2 Award of contract
V.2.1) Date of conclusion of the contract
23/05/2024
V.2.2) Information about tenders
Number of tenders received: 2
Number of tenders received from SMEs: 1
Number of tenders received from tenderers from EU Member States: 1
Number of tenders received from tenderers from non-EU Member States: 1
Number of tenders received by electronic means: 2
The contract has been awarded to a group of economic operators:
No
V.2.3) Name and address of the contractor
Grok Global Services
Suite 916, 535 Dean Street Brooklyn
New York
11217
US
NUTS: US
The contractor is an SME:
No
V.2.4) Information on value of the contract/lot (excluding VAT)
Total value of the contract/lot:
Lowest offer:
512 227.00
GBP
/ Highest offer:
513 968.00
GBP
V.2.5) Information about subcontracting
Section VI: Complementary information
VI.3) Additional information
(WA Ref:144835)
VI.4) Procedures for review
VI.4.1) Review body
High Court
Royal Courts of Justice, The Strand
London
WC2A 2LL
UK
Telephone: +44 2079477501
VI.5) Date of dispatch of this notice
26/09/2024