Contract award notice
Results of the procurement procedure
Section I: Contracting
entity
I.1) Name and addresses
Cabinet Office
70 Whitehall
London
SW1A 2AS
UK
E-mail: commercial@cabinetoffice.gov.uk
NUTS: UK
Internet address(es)
Main address: https://www.gov.uk/government/organisations/cabinet-office
I.4) Type of the contracting authority
Ministry or any other national or federal authority, including their regional or local subdivisions
I.5) Main activity
General public services
Section II: Object
II.1) Scope of the procurement
II.1.1) Title
Research in to Government Communications
II.1.2) Main CPV code
79310000
II.1.3) Type of contract
Services
II.1.4) Short description
The Cabinet Office (the ‘Authority’) has awarded a contract to the supplier for quantitative research regarding public attitudes towards and behaviours in relation to coronavirus.
II.1.6) Information about lots
This contract is divided into lots:
No
II.1.7) Total value of the procurement
Value excluding VAT:
840 000.00
GBP
II.2) Description
II.2.3) Place of performance
NUTS code:
UK
II.2.4) Description of the procurement
The Cabinet Office (the ‘Authority’) has awarded a contract to the supplier for quantitative research regarding public attitudes and behaviours in relation to coronavirus.
II.2.5) Award criteria
Price
II.2.11) Information about options
Options:
No
II.2.13) Information about European Union funds
The procurement is related to a project and/or programme financed by European Union funds:
No
Section IV: Procedure
IV.1) Description
IV.1.1) Type of procedure
Award of a contract without prior publication of a call for competition
Justification for selected award procedure:
The procurement falls outside the scope of application of the Directive
Explanation
Award of a contract without prior publication of a call for competition in the Official Journal of the European Union in the cases listed below:
• extreme urgency brought about by events unforeseeable for the contracting authority and in accordance with the strict conditions stated in the directive.The coronavirus disease (Covid-19) is a serious infectious respiratory disease and its consequences pose a risk to life.
1) The Covid-19 outbreak is a public health emergency of international concerns as declared by the World Health Organisation on 30 January 2020. The WHO Director General characterised Covid-19 as a pandemic on 11 March 2020, by this stage Europe was the centre of the pandemic.
2) There is an immediate need to give the public accurate, relevant information about the measures Government is implementing in response to the virus and the actions the public must take in order to comply with Government policy. In order to protect themselves and others and prevent the mass spread of the virus, it is crucial that the public understand and adhere to government messages.
There is an immediate need to give the public accurate, relevant information about the measures Government is implementing in response to the virus and the actions the public must take in order to comply with Government policy.
In order to protect themselves and others and prevent the mass spread of the virus, it is crucial that the public understand and adhere to government messages.
Audience research is therefore required to inform the content and delivery of Government messaging, ensuring it is effective, and to understand the public’s response in order to identify additional communications and policy needs. In these circumstances, a procurement following the usual timescales under the PCR 2015, including accelerated options, was impossible without an interruption to services.
3) Corresponding with the principles of Regulation 32 and the new process set out in (Policy Procurement 01/20), Cabinet Office is satisfied the principles of tests permitting use of the negotiated procedure without prior publication (Regulation 32(2)(c)) were met as follows:
A. As far as is strictly necessary:
Audience research was identified as being strictly necessary to inform the content and delivery of Government messaging, ensuring it is effective, and to understand the public’s response in order to identify additional communications and policy needs.
B. There are genuine reasons for extreme urgency:
Cabinet Office are responding to Covid-19 immediately because of public health risks presenting a genuine emergency.
C. The events that have led to the need for extreme urgency were unforeseeable:
As the EU Commission itself confirmed: ‘the current coronavirus crisis presents an extreme and unforeseeable urgency – precisely for such a situation our European rules enable public buyers to buy within a matter of days, even hours, if necessary.‘ (Commissioner Breton, Internal Market, 1 April 2020).
D. It was impossible to comply with the usual timescales in the PCR: due to the urgency of the situation there was no time to run an accelerated procurement under the open, restricted or competitive procedures with negotiation that would allow the supplier to commence work.
E. The situation is not attributable to the contracting authority:
Cabinet Office has not caused or contributed to the coronavirus crisis, which justifies the need for extreme urgency.
IV.1.8) Information about Government Procurement Agreement (GPA)
The procurement is covered by the Government Procurement Agreement:
Yes
Section V: Award of contract
A contract/lot is awarded:
Yes
V.2 Award of contract
V.2.1) Date of conclusion of the contract
03/03/2020
V.2.2) Information about tenders
Number of tenders received: 1
The contract has been awarded to a group of economic operators:
No
V.2.3) Name and address of the contractor
Public First Limited
Ashleigh Villa, 143 Tamworth Road, Long Eaton
Nottingham
UK
NUTS: UK
The contractor is an SME:
Yes
V.2.4) Information on value of the contract/lot (excluding VAT)
Total value of the contract/lot:
: 840 000.00
GBP
V.2.5) Information about subcontracting
Section VI: Complementary information
VI.4) Procedures for review
VI.5) Date of dispatch of this notice
09/12/2020