CONTRACT NOTICE – NATIONAL

1 Authority Details

1.1

Authority Name and Address

1.2

Address from which documentation may be obtained

1.3

Completed documents must be returned to:

2 Contract Details

2.1

Title

Media Distribution and Monitoring Services

2.2

Description of the goods or services required

We are a business development company providing high-quality tailored services to businesses across Wales, to help them grow and thrive. We need to effectively distribute our press releases, news and other media materials to target audiences within Wales and beyond. We require a reliable and efficient service to track media coverage, analyse sentiment and generate reports. We require this service to distribute and track in English and Welsh.

NOTE: To register your interest in this notice and obtain any additional information please visit the Sell2Wales Web Site at https://www.sell2wales.gov.wales/Search/Search_Switch.aspx?ID=149357.

The buyer has indicated that it will accept electronic responses to this notice via the Postbox facility. A user guide is available at https://www.sell2wales.gov.wales/sitehelp/help_guides.aspx.

Suppliers are advised to allow adequate time for uploading documents and to dispatch the electronic response well in advance of the closing time to avoid any last minute problems.

2.3

Notice Coding and Classification

2.4

Total quantity or scope of tender

Scope of service:

- Mentera corporate

- Programmes run by Mentera - to include but not limited to Farming Connect, Arwain DGC, Cywain and Food and Drink Skills Wales

Online, print and broadcast

Media Distribution:

Press Release Distribution:

- Distribution channels (e.g., Welsh, UK and international news wires, industry-specific publications, online news platforms, social media).

- Targeted distribution options (e.g., by industry, geography, journalist).

- Real-time tracking and reporting of distribution status, including delivery confirmation.

Multimedia Distribution:

- Distribution of images, videos, and other multimedia content across relevant channels.

- Support for various formats (e.g., JPEG, PNG, MP4) and platforms (e.g., social media, industry-specific publications).

Media Monitoring:

Real-time monitoring:

- Comprehensive monitoring of online and print media (newspapers, magazines, blogs, social media) in English and Welsh.

- Keyword-based searches and alerts.

- Monitoring of television and radio broadcasts for Mentera mentions and related news stories.

Sentiment Analysis:

- Analysis of media coverage to identify and track sentiment (positive, negative, neutral).

- Use of AI or machine learning tools to enhance the accuracy of sentiment tracking.

Reporting:

- Customised reports on media coverage, including key metrics (e.g., reach, impressions, sentiment, engagement).

- Data visualisation and presentation options for easy interpretation of results.

- Option for quarterly or monthly performance reviews.

3 Conditions for Participation

3.1

Minimum standards and qualification required

4 Administrative Information

4.1

Type of Procedure

Single stage

4.2

Reference number attributed to the notice by the contracting authority

N/a

4.3

Time Limits

4.5

Language or languages in which tenders or requests to participate can be drawn up

4.6

Tender Submission Postbox

5 Other Information

5.1

Additional Information

(WA Ref:149357)

5.2

Additional Documentation

5.3

Publication date of this notice