Contract notice
Section I: Contracting
authority
I.1) Name and addresses
University of Kent
XN5452
The Registry
Canterbury, Kent
CT2 7NZ
UK
Telephone: +44 01227827669
E-mail: procurement@kent.ac.uk
NUTS: UKJ4
Internet address(es)
Main address: https://www.kent.ac.uk/finance/procurement.html
Address of the buyer profile: https://uk.eu-supply.com/ctm/Company/CompanyInformation/Index/97209
I.3) Communication
The procurement documents are available for unrestricted and full direct access, free of charge at:
https://uk.eu-supply.com/app/rfq/rwlentrance_s.asp?PID=46938&B=UNIVERSITYKENT
Additional information can be obtained from the abovementioned address
Tenders or requests to participate must be sent electronically to:
https://uk.eu-supply.com/app/rfq/rwlentrance_s.asp?PID=46938&B=UNIVERSITYKENT
Tenders or requests to participate must be sent to the abovementioned address
I.4) Type of the contracting authority
Body governed by public law
I.5) Main activity
Education
Section II: Object
II.1) Scope of the procurement
II.1.1) Title
Marketing and Advertising Services Tender
Reference number: CH21_001
II.1.2) Main CPV code
79340000
II.1.3) Type of contract
Services
II.1.4) Short description
The University requires service provider(s) to provide a high quality service for the management and delivery of marketing and advertising.
The procurement exercise covers three lots:
(1) PPC – paid digital search and social
(2) Traditional and online media buying
(3) Creative design and production
Tenderers will need to demonstrate that they have the requisite skills, infrastructure,
resources and procedures to perform to the required standards, supported by robust
management and quality control processes as set out in the procurement documents.
II.1.5) Estimated total value
Value excluding VAT:
3 450 000.00
GBP
II.1.6) Information about lots
This contract is divided into lots:
Yes
Tenders may be submitted for all lots
The contracting authority reserves the right to award contracts combining the following lots or groups of lots:
Provisions regarding award of lots as stated in the procurement documents
II.2) Description
Lot No: 1
II.2.1) Title
PPC – paid digital search and social
II.2.2) Additional CPV code(s)
79340000
II.2.3) Place of performance
NUTS code:
UKJ4
II.2.4) Description of the procurement
Provision of PPC, paid digital search, social marketing and related marketing and advertising services
II.2.5) Award criteria
Price is not the only award criterion and all criteria are stated only in the procurement documents
II.2.6) Estimated value
Value excluding VAT:
2 100 000.00
GBP
II.2.7) Duration of the contract, framework agreement or dynamic purchasing system
Duration in months: 36
This contract is subject to renewal: Yes
Description of renewals:
Two year initial term with an option to renew at the University's discretion for an additional one year (Maximum 36 months duration in total)
II.2.9) Information about the limits on the number of candidates to be invited
II.2.10) Information about variants
Variants will be accepted:
No
II.2.11) Information about options
Options:
No
II.2.13) Information about European Union funds
The procurement is related to a project and/or programme financed by European Union funds:
No
Lot No: 2
II.2.1) Title
Traditional and online media buying
II.2.2) Additional CPV code(s)
79340000
II.2.3) Place of performance
NUTS code:
UKJ4
II.2.4) Description of the procurement
Provision of marketing and advertising services related to both traditional and online media buying
II.2.5) Award criteria
Price is not the only award criterion and all criteria are stated only in the procurement documents
II.2.6) Estimated value
Value excluding VAT:
900 000.00
GBP
II.2.7) Duration of the contract, framework agreement or dynamic purchasing system
Duration in months: 36
This contract is subject to renewal: Yes
Description of renewals:
Two year initial term with an option to renew at the University's discretion for an additional one year (Maximum 36 months duration in total)
II.2.9) Information about the limits on the number of candidates to be invited
II.2.10) Information about variants
Variants will be accepted:
No
II.2.11) Information about options
Options:
No
II.2.13) Information about European Union funds
The procurement is related to a project and/or programme financed by European Union funds:
No
Lot No: 3
II.2.1) Title
Creative design and production
II.2.2) Additional CPV code(s)
79340000
II.2.3) Place of performance
NUTS code:
UKJ4
II.2.4) Description of the procurement
Provision of creative design and production services, including related advertising and marketing services related to digital, print/media campaign and brand assets
II.2.5) Award criteria
Price is not the only award criterion and all criteria are stated only in the procurement documents
II.2.6) Estimated value
Value excluding VAT:
450 000.00
GBP
II.2.7) Duration of the contract, framework agreement or dynamic purchasing system
Duration in months: 36
This contract is subject to renewal: Yes
Description of renewals:
Two year initial term with an option to renew at the University's discretion for an additional one year (Maximum 36 months duration in total)
II.2.9) Information about the limits on the number of candidates to be invited
II.2.10) Information about variants
Variants will be accepted:
No
II.2.11) Information about options
Options:
No
II.2.13) Information about European Union funds
The procurement is related to a project and/or programme financed by European Union funds:
No
Section III: Legal, economic, financial and technical information
III.1) Conditions for participation
III.1.1) Suitability to pursue the professional activity, including requirements relating to enrolment on professional or trade registers
List and brief description of conditions:
As stated in the procurement documents
III.1.2) Economic and financial standing
Selection criteria as stated in the procurement documents
III.1.3) Technical and professional ability
Selection criteria as stated in the procurement documents
III.2) Conditions related to the contract
III.2.3) Information about staff responsible for the performance of the contract
Obligation to indicate the names and professional qualifications of the staff assigned to performing the contract
Section IV: Procedure
IV.1) Description
IV.1.1) Type of procedure
Open procedure
IV.1.8) Information about Government Procurement Agreement (GPA)
The procurement is covered by the Government Procurement Agreement:
Yes
IV.2) Administrative information
IV.2.2) Time limit for receipt of tenders or requests to participate
Date:
13/06/2022
Local time: 12:00
IV.2.4) Languages in which tenders or requests to participate may be submitted
EN
IV.2.6) Minimum time frame during which the tenderer must maintain the tender
Duration in months: 5 (from the date stated for receipt of tender)
IV.2.7) Conditions for opening of tenders
Date:
13/06/2022
Local time: 12:00
Section VI: Complementary information
VI.1) Information about recurrence
This is a recurrent procurement:
No
VI.4) Procedures for review
VI.4.1) Review body
Centre for Effective Dispute Resolution
70 Fleet Street
London
EC2
UK
Telephone: +44 2075366060
Internet address(es)
URL: http://www.cedr.com
VI.4.2) Body responsible for mediation procedures
Centre for Effective Dispute Resolution
70 Fleet Street
London
EC2
UK
Telephone: +44 2075366060
Internet address(es)
URL: http://www.cedr.com
VI.4.4) Service from which information about the review procedure may be obtained
Centre for Effective Dispute Resolution
70 Fleet Street
London
EC2
UK
Telephone: +44 2075366060
Internet address(es)
URL: http://www.cedr.com
VI.5) Date of dispatch of this notice
11/05/2022